You’re a small company winning clients by selling digital marketing technology or services. Usually a few years in and starting to bulk out your team with those first crucial hires, usually in sales, tech or client support. As a founder of a small team you may require advice and support that isn’t available to you through your current team, mentors or financial backers.

We work with emerging companies from 2 people up to 40 people, who are looking for advice and support from c-level experts without the cost of hiring them full time.

Connected Path have experience helping B2B Martech and Adtech companies in the early growth stages, supporting that important first business transformation step. We work as business advisors to help you take your company to the next level through transforming external and internal processes and helping shape the way your business is presented to your target market.

“Connected Path provides Uniqodo with clear and concise support and guidance on a number of strategic projects. With Anthony and Anjulie's significant hands-on and commercial digital marketing experience, we have developed new commercial positioning, brand messaging and materials that continue to deliver a client-winning return on investment.”

Chris Giddins, Founder and CEO, Uniqodo 

B2B business transformation services

  • Giving your product a voice – refining the way you speak about your company

  • Professionalise sales material and market positioning

  • Hiring advice, talent selection and recruitment processes

  • Marketing your company to the right audience on the appropriate mediums (both paid and owned media)

  • Helping to set up processes for disparate teams, remote workers or for better company collaboration

  • Curating innovative and professional events for existing clients and prospects

  • Product and market advisors who can offer honest, open external feedback

“Working with Connected Path is one of the best business decision I've made so far. No one knows the industry better, or has a deeper understanding of its movements and undercurrents as do Anthony and Anjulie, and their ability to clearly formulate and articulate strategy is matched only by their superb execution skills!”

Hanan Maayan, Founder and CEO, Trackonomics

We can help you if…

  • You are a business owner or responsible for the direction of the company, and are the main budget holder and decision maker

  • Your business operates in the digital marketing space, selling your services to other businesses, advertisers, publishers or agencies

  • You want the business to move from being seen as a ‘cobbled together’ start-up to a professional services organisation capable of working with large clients